Product Management

  • Why? Why? Why? Why? Why?

    Why? Why? Why? Why? Why?

    TL;DR: You cooked the dish right and it still came out muted, so you blamed yourself. Ask “why” five times and the trail leads past your recipe to the real culprit: an anonymous, unhurried supply chain where nobody is accountable to you for freshness. The fix isn’t a better recipe. It’s knowing where your spice…

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  • I Rewrote My PRD Template for Agents. Here’s What Survived

    I Rewrote My PRD Template for Agents. Here’s What Survived

    TL;DR Two weeks ago, I argued that the buyer your PRD targets is being replaced by an agent. This week, I did the work: I sat down with the Persian Sunrise PRD and rewrote it for an agent-readable world. About a third of the template stayed exactly the same. About a third got reframed. And…

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  • THE PM’S SPICE RACK – ISSUE #8

    THE PM’S SPICE RACK – ISSUE #8

    May 23, 2026 | The Product Manager’s Journal The Take The trademark came through this week, and the labels showed up the same week. After three years, Trevean Spice is a thing the law recognizes and can be held. I want to be careful about how I describe the feeling because it’s easy to oversell…

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  • Transforming User Experience in Agent Commerce

    Transforming User Experience in Agent Commerce

    I was sitting in a back row at the Open Source Summit this week, half-listening, half-scrolling through a Trevean Spice support thread, when a sentence from the stage made me put my phone down. “The commerce web is shifting from click-to-buy to intent-to-execute.” The speaker was Anurag Sinha, Senior Staff Software Engineer & Manager at…

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  • The PM-to-Engineer Ratio Is Inverting

    The PM-to-Engineer Ratio Is Inverting

    TL;DR For two decades, the unwritten rule of product was one PM per four to six engineers. AI broke the math. Engineering throughput in small teams has increased by roughly 3–5x over the past 18 months. Product judgment throughput isn’t. The bottleneck has moved from the keyboard to the whiteboard, and founders, who are almost…

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  • How to Build a Persona Feature Tester with Claude (and Why It Saved Me a Sprint)

    How to Build a Persona Feature Tester with Claude (and Why It Saved Me a Sprint)

    TL;DR A Persona Feature Tester is a Claude conversation, set up against a well-written persona doc, that you can talk to in the gap between user interviews. Used right, it pressure-tests your assumptions before you waste a sprint validating them with real customers who deserve sharper questions. This post walks through the build, the prompts…

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