Knowledge Series
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Writing 100 posts proved to be the cheapest prototype I have.
TL;DR This is my 100th post, and the lesson that outranks the other 99 is simple. A written draft is the cheapest prototype you own. It costs an evening, and it exposes a half-baked strategy before you spend a quarter building it. If you only write to record decisions, you’re using writing backward. Write to…
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A goal you can’t count isn’t a goal
Most goals don’t fail on the number. They fail because nobody defined what one of the thing actually is. Here’s the counting rule I use now.
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Transforming User Experience in Agent Commerce
I was sitting in a back row at the Open Source Summit this week, half-listening, half-scrolling through a Trevean Spice support thread, when a sentence from the stage made me put my phone down. “The commerce web is shifting from click-to-buy to intent-to-execute.” The speaker was Anurag Sinha, Senior Staff Software Engineer & Manager at…
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The PM-to-Engineer Ratio Is Inverting
TL;DR For two decades, the unwritten rule of product was one PM per four to six engineers. AI broke the math. Engineering throughput in small teams has increased by roughly 3–5x over the past 18 months. Product judgment throughput isn’t. The bottleneck has moved from the keyboard to the whiteboard, and founders, who are almost…
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How to Build a Persona Feature Tester with Claude (and Why It Saved Me a Sprint)
TL;DR A Persona Feature Tester is a Claude conversation, set up against a well-written persona doc, that you can talk to in the gap between user interviews. Used right, it pressure-tests your assumptions before you waste a sprint validating them with real customers who deserve sharper questions. This post walks through the build, the prompts…